The best of 2016
Putting this list together was fun for Derek and I, thinking about these subjects and the impact they had on our business and life.
We chose these episodes based on downloads and feedback from listeners, but also they are our personal favorites.
So if you missed them first time around, definitely check them out. If you already heard them, they are worth a second listen
Thank you as always for your kind attention and keep those questions coming.
Here are the top episodes:
#7 really two episodes: “How to Market Your PDR Business part 1” and “How to Market Your PDR Business part 2” episodes 5 and 6
Breakdown: A list of the smart things you can do to build your business, many of them free.
Why they made the list: When you see these things start to work in your business, its the best feeling. Its easy for the bare essentials to slip through the cracks, having the list all in one place is a big help.
#6 “Persuade Your Customer in 6 Ethical Ways” episode 7
Breakdown: What you say, do and even how you decorate your shop has an impact on your customers. The psychology behind it will help you do it on purpose in ways that help your customers make the best decision.
Why it made the list: Derek and I believe this is a must read book for any business. It really had an impact on us, both in our business and life. Its a fun episode to see behind the curtain, knowing why you buy, helps you know how to sell.
#5 “Are You Choosing the Right Customer” episode 14
Breakdown: Proof that not every person walking through your door is a good customer.
Why it made the list: This turned my business around in 2003 when I first heard it. Trying to please all was making me cranky and I hated my business. Very empowering both for your state of mind, and your profits.
#4 “The Power of No in Your PDR Business” episode 27
Breakdown: Learning to say no is surprisingly hard.
Why it made the list: We hear from lots of listeners who feel as if life and events just happen. Sometimes true, but more often due to our failure to stand firm for self and family. Both why and how to say it for best results.
#3 “Why You Need to Charge More for Dents” episode 29
Breakdown: The fastest way to more profit is simply raise your prices. Not as easy as it sounds, we tell you why.
Why it made the list: We struggle with this as much as next guy. Sometimes we are shocked to see examples of the elasticity of price. Would you pay $800 for a haircut?
#2 “Solvent Free Dent Glue with Charlie Sanders” episode 32
Breakdown: Dentglue.com offers a glue which needs no alcohol to remove.
Why it made the list: Charlie has run very large shops and hailstorms and hearing his take on shop ownership is a must. Oh, yes, tips on glue pulling too.
#1 “PDR Tips, Stories and T-Hotbox Tricks with Drew Lechtenberg of Druztoolz.com” episode 41
Breakdown: The newest and most important tool to PDR is the inductive dent box
Why it made the list: Not only will you hear tips on using the T-Hotbox, you also get advice from a high earning hail tech.
Links mentioned in this episode:
“How to Market Your PDR Business part 1” Episode 5
“How to Market Your PDR Business part 2” Episode 6
“Persuade Your Customer in 6 Ethical Ways” Episode 7
“Are You Choosing the Right Customer” Episode 14
“The Power of No in Your PDR Business” Episode 27
“Why You Need to Charge More for Dents” Episode 29
“Solvent Free Dent Glue with Charlie Sanders” Episode 32
“PDR Tips, Stories and T-Hotbox Tricks with Drew Lechtenberg of Druztoolz.com” Episode 41