Making videos is exciting. Its fun, its new, woo hoo! Until it comes time to edit. Voiceover? Narration?
You need to tell a story, get your message across, get them to call you. What should you say?
The same things you say when a customer is in front of you might be good. Maybe you should record what you say, and make a script from that.
The video hosting company Wistia has put together a useful tickler file you can use to narrow down your thoughts about what you do. It has all the stuff you would want in any direct response video where you want the customer to take action.
No more staring at a blank page. I found this process eye opening and useful for where to go next in my paintless videos.

• How to turn down stupid deals quickly
• 2 guys buy a hail car, one gets ripped while another gets away with it
• build a list in your local market? the ins and outs
• changes we are making to our PDR site
• how to switch to a secure site without losing rank
• how to turn your website into an indoctrination machine

Links mentioned in this episode:
Yoast SEO plugin
Wistia Script Tickler
Thrive Themes
google search console
Easy Video Suite

The grass looks greener, yes, but sometimes your side looks pretty good too. What is behind this bipolar, love and hate thing we have going with our own business?
If you look close enough, there are some really amazing things going for you. Raving fans, a great location, props from people you might not even know about.
Yet, even when forced to acknowledge these fortunes, we turn around and forget as soon as the next struggle happens.
Listen to discover why it happens, and even how to overcome it.

• Customer freaks out and teaches us a lesson about pricing dents
• How I lost a hail job and how to prevent it next time
• No, I won’t fix your mangled up RV door, but here’s why I let you down easy

How to Get Reviews on Purpose – Episode 51

Technology is changing businesses all over the world. Think about taxi services. Uber and Lyft come along and grab a whole bunch of their business. How? Better service through technology.
Biggest gripe of a taxi customer? Never know if they are going to show up when they said they would.
Could your dent business by affected by technology like this? Listen as we talk about some potential disruptors and what to do about them.

• How you can be the disruptive factor in your market with pricing
• How to get a link out of your Google My Business to get more reviews
• We finally start a Facebook Group – why it took so long
• Put your business on the Paintless Mentor Podcast

Links mentioned in this episode:
Drone business meteoric rise and fall in three years
How Big Data is affecting elections and yes, your thoughts
Get links from your Google My Business listing to use on your website and text to customers
The link shortener we love

Where are we headed and when will get there? Will the paintless dent repair business get easier? Harder?
Are brokers taking over the hail business? What can you do about it?
Will the T-hotbox take over the paintless method and make push-behinders obsolete?
Should you switch to glue pull PDR only?

Maximizing the results of the upcoming year can happen only if you do things on purpose. This episode helps in a number of areas including:

• Year end tax planning for a seasonal business
• Changes to your marketing and website 
• Getting ready for the busy season

• Are you really a creator or something else
• how to say exactly what your customer wants you to say
• should your website be short or long?
• what daily habits should you adopt this year?
• How you can schedule your day to be more effective
• Why you are so anxious at the start of the hail season

[thrive_drop_caps color=’blue’ style=’1′]I[/thrive_drop_caps]f you fix dents on cars for any length of time, you know things happen which may make your customers angry. Listen for the best way to handle customer issues

• Customer problems? Do this every time even when you don’t think you should
• Angry customer starts a rant on social media, what’s the best way to handle it?
• Customer is always right, true or false?
• Retail stores with liberal return policies, is this a model you should try to follow?
• Multiple scenarios you may live through with PDR customers, how to handle each

[thrive_drop_caps color=’blue’ style=’1′]F[/thrive_drop_caps]inally, we tell you just what to charge on any dent, every time.

Ok, no. We don’t do this. We can’t, of course. But we can tell you how to arrive at the right price and how to get more than your competition.

• why we all want someone to tell us
• is price fixing a real issue when talking price with others?
• what your prices say about you
• influence factors that could cause you to charge less than you should
• how to charge more and make it stick
• when and when not to use hyphenated prices
• setup a wholesale pricing structure that works

Also see:
The power of no in your PDR Business

Are you choosing the right customer?

[thrive_drop_caps color=’blue’ style=’1′]H[/thrive_drop_caps]ow do you go from 200 million users one day to closing your doors the next? What is the lesson for your tiny paintless dent business?
Listen to discover why the way you setup your business matters.
Also, does your online behavior really reflect on your brand?

• the grandma method for social media
• why there’s room for improvement
• why Vine closed the door on 200M active users
• why Twitter is too toxic for Disney
• a challenge to influencer’s in the world of PDR

episodes mentioned
Are You Choosing the Right Customer?